Baby Formula & Nutritionals from Bright Beginnings



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Bright Beginnings Soy Formula with DHA


Product Highlights    Directions    Availability

Bright Beginnings Soy contains DHA. DHA is an important nutrient occurring naturally in mother's milk that aids in the in the proper development of a baby's brain and eyes.

The Benefits of Soy Baby Formula
Due to an allergy to cows' milk or lactose sensitivity, milk-based formulas are not the best option for many babies. Reactions to milk-based formulas include general fussiness during or after feeding, gas or bloating, or the development of colic. When these reactions occur you may be advised by your pediatrician to switch to soy formula. Soy formula may also be recommended to help your baby recover from a bout of diarrhea.

Our formula meets all FDA standards and the recommendations of the World Health Organization for DHA and ARA (1). Plus, it provides the benefits of lipids at a savings of up to 33% compared to other national DHA brands.

Benefits of DHA & ARA in Baby Formula

DHA and ARA occur naturally in mother's milk and belong to a class of nutrients called lipids, or fats. Lipids are an essential part of a healthy diet because they are important structural components of vital organs, particularly an infant's brain and eyes.

Interest in DHA and ARA has increased following several scientific studies showing that infants fed formula supplemented with DHA and ARA gained intellectual and visual benefits not found in infants who were fed standard formulas without DHA and ARA. In fact, studies have indicated improvements in mental and visual development, problem solving skills, and IQ tests for infants fed formula with the lipids DHA & ARA (2).

Why Choose Bright Beginnings Soy Formula?
Bright Beginnings soy protein-based formula is designed to meet the unique nutritional needs of infants. This iron-fortified formula provides the breast milk lipids DHA & ARA which have been demonstrated in clinical studies to aid in infant mental and visual development. Bright Beginnings Soy Formula with DHA is sensibly priced, too. And because our cans are larger you can expect fewer late night runs to the grocery!

Product Highlights

Bright Beginnings Soy with the Lipids DHA & ARA:

  • Compare baby formula nutrition and save!
  • Provides nutrients in levels recommended by the American Academy of Pediatrics, the largest organization of pediatricians dedicated to the health and well-being of infants and children
  • Provides nucleotides in levels like breast milk to bolster immunity
  • Is lactose-free for babies with allergy to cows' milk or lactose sensitivity
  • Contains a blend of two carbohydrates to maximize absorbtion and minimize any risk of malabsorption
  • Is fortified with selenium

Because everything matters to you, new Bright Beginnings Soy baby formula provides the nutrients your baby needs at prices that your family will appreciate.


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Directions For Preparation And Use

Carefully measure and mix formula to avoid health hazards. Always wash hands before preparing formula. Wash and rinse can top before opening.

Ask your baby's doctor about the need to boil or sterilize water for formula and feeding utensils.

After feeding, throw away remaining infant formula in bottle within 1 hour.

Storage: Cover and refrigerate unused prepared formula. Use refrigerated product within 24 hours. Warm to body temperature and shake well before feeding.

Store unopened cans at room temperature; avoid any extreme temperatures. Cover opened can tightly with a plastic lid and store in cool, dry place. DO NOT REFRIGERATE OR FREEZE.

Use contents within 1 month of opening to ensure freshness.

WARNING: DO NOT USE MICROWAVE TO PREPARE OR WARM FORMULA. SERIOUS BURNS MAY OCCUR.


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Availability

Bright Beginnings Soy with the Lipids DHA & ARA is available in:

  • 31.7 oz (900 gram) Powder

Use our handy Store Locator to find Bright Beginnings Soy Baby Formula in your area!


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  1. FAO/WHO Joint Expert Consultation. Fats and Oils in Human Nutrition. FAO Food and Nutrition Paper #57. 1994.
  2. Willatts, P, Forstyh, JS, DiModugno, MK et al. Effects of Long-Chain Polyunsaturated Fatty Acids in Infant Formula on Problem Solving at 10 Months of Age, Lancet 352:688-691, 1998.



Related Links
Learn more about the important lipids DHA and ARA found in Bright Beginnings baby formula
Find out why nutrients like iron, protein and fat-soluble vitamins are so vital for healthy baby development
Our lactose-free, soy baby formula is perfect for infants with allergies to cow's milk
   
For Babies 0 to 12 Months
A nutritionally-complete, DHA-enriched alternative for babies with milk allergies or lactose sensitivity.
 
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